diff --git a/deploy/install.sh b/deploy/install.sh
index 0602c48efe..b23cd0613c 100755
--- a/deploy/install.sh
+++ b/deploy/install.sh
@@ -706,6 +706,7 @@ else
        }
     }' > /dev/null
 fi
-echo -e "Thank you for installing appsmith! We want to be transparent and inform you that we do perform telemetry in our on-prem installations. This helps us understand your needs and prioritise features & bug fixes better."
-echo -e "All telemetry is 100% anonymous and only statistical in nature. You can read more about it and how to disable it in our documentation https://docs.appsmith.com/telemetry/telemetry"
+echo -e "Thank you for installing appsmith! We want to be transparent and inform you that we do perform telemetry in our on-prem installations."
+echo -e "All telemetry is 100% anonymous and only statistical in nature."
+echo -e "This helps us understand your needs, prioritise features & provide better support to your on-prem instance. You can read more about it and how to disable it in our documentation https://docs.appsmith.com/telemetry/telemetry"
 echo -e "\nPeace out ✌️\n"